10 Best Email Tracking Software For 2022

donutmedialab.com — Email promoting is a superb way to fabricate long haul relationships with your customers but what benefit is a mission that can’t be assessed? As an advertiser, your occupation doesn’t end with sending out emails to your customers; the genuine struggle is to keep a tab on who opened your emails, who didn’t, and the typical commitment proportion.

To help you know pretty much everything there is to know about your customers and look into their collaboration with your emails, we have enlisted the top 10 best email following software for Gmail and Outlook based on usability, skill and features. We should begin!

Best Email Tracking Software: Best Tools for 2022

Amongst the plenty of options available for email following software, we have just picked the ones that succeed in proficient email following, commitment measurements, reliable deliverability, and detailed insights. Here’s the finished list:

1. Right Inbox: Best Email Tracking Software
2. Saleshandy: Best Software For Email Link Tracking
3. Mailtrack: Best Email Tracking Identifying Software
4. Streak: Best Reviewed Email Tracking Software
5. Mailtag: Best Email Tracking Software For Big Companies
6. HubSpot: Best Software For Comprehensive Marketing Solutions
7. Yesware: Best Email Tracking Software For Personalization
8. Leadboxer: Best Email Tracker For Beginners And Startups
9. Mailbutler: Easiest Email Tracking Software To Use
10. GetNotify: Best Free Email Tracking Software

Best Email Tracking Software – Compared

Need to find out about these tools before you pursue a decision? We got you covered! Here’s beginning and end you want to be familiar with our top email following software picks.

1. Right Inbox: Best Email Tracking Software

Right Inbox is one of the most solid email following software out there. With more than 250,000 customers, it serves some of the biggest market leaders including brands like Netflix, Uber, and Salesforce.

What companies revere the most about Right Inbox is the opportunity and accommodation it brings to their day to day business operations. You don’t need to depend on the Right Inbox Dashboard. Instead, you can simply download its chrome extension and associate it with your Gmail to follow emails easily.

With its email following extension, you can see every one individuals who opened your emails, the times they read and the time it took them to see your email. Its expertly planned email following service also helps you follow up sooner with your customers for a higher conversion rate.

Best Features

Here is what we love about Right Inbox:

• Email Scheduler: Schedule your email in advance to reach out to customers from different time zones
• Insights: Get detailed information on who sees your email and who doesn’t so that you can narrow down on your target audience.
• Sequence: Create follow-up emails in advance to help with automated email sequences for repetitive emails.
• Reminders: Set reminders on important conversations for faster and better follow-up

Pricing

Right Inbox comes with a free arrangement which is limited to 10 email schedules, reminders, and private notes every month alongside 5 email following, signatures, and templates.

Then again, you can partake in this multitude of benefits unlimitedly on the paid arrangement evaluated at $5.95 a month billed every year and $7.95 a month billed month to month.

Pros

• Serves some of the biggest brands
• Excellent email tracking efficiency
• Automated sequence for faster follow-up
• Powerful insight to boost your email marketing results

Cons

• Lack of customer service

2. SalesHandy: Best Software For Email Link Tracking

Examining the response your emails get is probably the easiest way to understand the interest level of your likely customers and that is the very thing that SalesHandy specializes in. With its email following element, you can compute the open pace of each email and plunge profound into its history to see if your customers are at all interested in your chosen subject.

If you have any desire to supercharge your subsequent effectiveness, you can also turn on its desktop notification to get constant updates any time someone opens your email.

If the purpose of your email was to guide your customers to a specific page, SalesHandy’s singular connection following component can help you with that. It will show what number individuals click on the links attached to your email and visit the given page.

Another impressive component of this instrument is its email answer following element that helps you identify the important customer emails from your overflowed inbox.

Best Features

Here is what we love about SalesHandy:

• Real-time Updates: Get real-time notification anytime someone opens your email to supercharge your follow-up efficiency.
• Organize Email Replies: Organised email lists to help you prioritize big-ticket clients so that you never miss out on quality clients.
• Link Tracking: Get insights on how your customer interacts with the links attached to your email.
• Team Report: Get automated reports on the performance of your entire team of email marketing.

Pricing

The free arrangement comes with surprising features like unlimited email following and schedules alongside easy incorporation with Gmail.

The paid plans include:

• Regular: $9/month/user for unlimited email tracking, team activity tracking, basic Mail Merge, email templates, etc.
• Plus: $22/month/user for advanced Mail Merge, team reports. Zapier Webhook integration etc.

Pros

• Link tracking for better insights
• Team reports that help with evaluation
• Trusted by 20k+ users worldwide
• Super cheap plans

Cons

• Canceling credit card is difficult

3. Mailtrack: Best Email Tracking Identifying Software

Dissimilar to most other tools here, Mailtrack specializes in email following alone. With a more focused service approach, it caters better to business email following needs. Trusted by famous media houses like The New York Times, Buzzfeed, and Forbes, you can trust Mailtrack with your email following needs.

This device gives you perplexing details on your email activity from the first time it was opened to the last time your customer read it; you get updates on each move. Also, its strict protection strategy and security measures ensure that your information isn’t accessible to anybody but your group.

Mailtrack is now serving 1,900,000 cheerful users with its free perpetually plan, easy joining, super-fast onboarding, dependable information, and ongoing updates.

Best Features

Here is what we love about it:

• Data Security: Your email marketing software contains sensitive information about your customer base as well as your own strategies. Mailtrack ensures that all information is safely locked away from potential intruders.
• Intricate Details: Mailtrack isn’t limited to one-time updates on your email status; it will keep informing you every time your customer interacts with your email
• Easy Installation: You don’t have to rely on Mailtrack’s Personal network for your email marketing strategies. Simply download it, install the extension with a click and get all the updates you need on Gmail.
• Real-time Alerts: Don’t wait till the end of the day to get updates on your email performance. Mailtrack offers instant notification on every customer interaction with your email.

Pricing

The biggest extraordinary selling point of Mailtrack is its incredibly reasonable plans. The free arrangement is enough for startups and small businesses with features like unlimited following, continuous alerts, day to day reports, and so on.

The paid plans include:

• Pro: $1/user/month to remove the Mailtrack logo, get email support, link tracking, etc
• Advanced: $2.49/user/month for individually tracking group emails, campaigns, and reports plus all pro features and much more!

You could observe a lot of reasonable email following software but nothing will come close to the spending plan friendly plans of Mailtrack.

Pros

• Affordable plans
• Full email tracking history
• Easy download and Gmail integration
• Long term updates on every email

Cons

• Free version emails are signed by Mailtrack

4. Streak: Best Reviewed Email Tracking Software

In spite of the fact that there are quite a couple of capable email following softwares available, the biggest issue with most of them is a sloppiness and order.

Streak outperforms them by making a coordinated list of all your recently followed emails so that you can get a glimpse into your day to day email promoting effort and its presentation on a single dashboard.

Then, Streak allows you to turn this element on and off instantly by simply flipping over to the following symbol (an eye-shaped symbol right close to the send button). This is to help you deal with your email following activities

To help you save time on separately responding to individuals who opened your last email, Streak allows you to send a gathering email to interested recipients. With Streak, you can get everything rolling in less than 30 seconds and bid goodbye to all email advertising hurdles unequivocally.

Best Features

Here is what we love about Streak:

• Well-organized: Save time on looking for tracked emails from your flooded inbox with its well-organized list of recently tracked emails.
• Group Email: Simplify responding to all interested leads by sending a group email to everyone who opened or responded to your last email.
• Easy-to-manage: Turn it on or off anytime you want by simply toggling over to the tracking icon on the Gmail compose window
• Fast Installation: Getting started only takes 30 seconds. Simply download and activate its chrome extension to begin.

Pricing

The free arrangement comes with a basic CRM limited to 500 actions, unlimited email following, and Mail Merge limited to 50.

The paid plans include:

• Solo: $15/user/month with link tracking and Mail Merge and CRM limit extended to 500 and 5000 respectively
• Pro: $49/user/month with shared pipelines, limitless advanced CRM, and Mail Merge extended to 1500.
• Enterprise: $129/user/month with custom permission, data validation, and priority support.

Pros

• Easy to manage
• Easy and fast installation
• More than 700,000 users from the chrome store
• Organized lists to help you find emails quicker

Cons

• Expensive upgrades

5. Mailtag: Best Email Tracking Software For Big Companies

If you would rather not be in that frame of mind about the presentation of your emails and what precisely happens with them once you hit send, attempt MailTag.

Apart from the basic features like giving you opportune updates on your email open rate, commitment proportion, and connection click-throughs, the biggest benefit of MailTag lies in its effective email scheduling highlight. Each email scheduled under MailTag gets conveyed exactly on schedule and is very much overseen by the scheduled email following element.

Also, using AI to understand your customers better, MailTag can help you track down the right window to schedule your emails that will give you the most extreme open rate.

It also provides progressed insights in your dashboard to share more data about what number times your email gets opened, who and where your email links are tapped on and the general excursion of your email.

Best Features

Here is what we love about MailTag:

• Scheduled Email Tracker: MailTag not only helps to schedule emails but also offers a separate tracking feature for them after ensuring 100% successful deliverability.
• Advanced Analytics: MailTag does not stop at basic features like open rate. It dives deeper and tells you how many times an email has been opened and the customer interaction with the email links.
• Better Scheduling: By using AI to understand your customer’s behavior, it helps you find the best time to send an email to get maximum response.
• Team Collaboration: With features like team activity reports, easy invites, and team statistics, MailTag is perfect for big teams working together.

Pricing

MailTag has a really straightforward valuing plan. First, you can attempt it free of charge without entering your credit card data. From that point onward, you can proceed with its paid arrangement which is evaluated at $12.99/month/user billed month to month and $9.99/month/user when billed every year.

Pros

• Excellent scheduling feature
• 100% deliverability for each email
• Best for big teams
• Extra information with Advanced Analytics

Cons

• Minor glitches

6. HubSpot: Best Software For Comprehensive Marketing Solutions

HubSpot is one of the oldest and most dependable email following software. Dissimilar to other tools, HubSpot offers a comprehensive digital advertising solution and caters to various needs of building an internet based brand presence. Starting from social media advertising to email showcasing and CMS, it helps you with almost every aspect of promoting.

By illuminating you each time a prospect becomes a lead, it gives you sufficient opportunity to personalize your effort for them while you keep on computerizing your effort for the rest.

Likewise, HubSpot also comes with an implicit activity stream that consequently logs in all data about your leads from the very first moment so that you can survey every one of the links they tapped on, the documents they downloaded, and how precisely they communicated with your email initially.

Best Features

Here is what we love about HubSpot:

• Access Entire Customer History: Stop turning your mails over to find customer information. Get everything you want to know about individual leads at a glance with HubSpot.
• Better Follow-up: To stay on top of your customer’s minds, HubSpot gives you reminders to reply to a lead seconds after they open your email or click on a link.
• Instant Alerts: Instant alerts on your emails being opened give you enough time to prepare a personalized outreach.
• All-round Service: Since HubSpot offers comprehensive marketing solutions, you can integrate your email tracking feature with any other service you might need without switching tools.

Pricing

After the free trial ends, you can choose any of these free HubSpot plans:

• Starter: $45/month for up to 1000 contacts
• Professional: $800/month for up to 2000 contacts
• Enterprise: $3200/month for up to 10000 contacts

Pros

• Reliable email tracking software
• All-round marketing solutions
• Easy-to-manage customer profiles
• Excellent customer service

Cons

• Quite expensive

7. Yesware: Best Email Tracking Software For Personalization

Yesware has a dedicated customer base of more than 6,000 brands including eminent industry leaders like Yelp, Groupon, and Monday.com.

In email showcasing, each second and each cooperation is urgent, and that is the reason Yesware remembers to refresh you about each significant turn of events. Get separate timings for when a lead opens an email, clicks on the connection and views attached files all at one look from individual lead profiles.

For a better insight into your customer connection, you can use Yesware’s activity feed which tells you the typical time it takes for leads to open another email, the all out number of emails sent, the quantity of individuals who saw and are yet to see and the piece of the email read.

Your dashboard also prepares week by week execution reports for you to check on the activity of the whole week at one look. With personalization to better subject lines and amazing luck, Yesware clearly helps you win more business.

Best Features

Here is what we love about Yesware:

• Better Personalization: Understand your customer’s needs and personalize each email to the best of its capability and schedule them right on time.
• Informative Dashboard: Know your customers Inside out with comprehensive analytical detail on their interaction with your emails through an informative dashboard.
• Weekly Reports: Look at your weekly performance all at once from your dashboard to plan for the coming week.
• Timely Alerts: Get notifications on every stage of customer interaction starting from the time your emails are opened to the time when the attachments are read; Yesware will keep you informed at all times.

Pricing

Yesware has comprehensive valuing plans. The free arrangement covers basic email and mail connection following.

Its paid plans include:

• Pro: $15/user/month best for solopreneurs and small businesses
• Premium: $35/user/month best for growing teams
• Enterprise: $65/user/month best for large corporates
• Custom: For enterprises that have larger needs

Pros

• Intricately detailed insights
• Super informative dashboards
• Weekly reports for better performance assessment
• Timely alerts at every step

Cons

• Can’t track emails for individuals who blocked tracking

8. Leadboxer: Best Email Tracker For Beginners And Startups

From email campaigns to newsletters and, surprisingly, individual emails, Leadboxer has made following your email interactions easier than at any other time.

Track who opens your emails and clicks on your email links with the intuitive Leadboxer insight feed. The best part is, Leadboxer’s email tracker allows you to separately identify website customers so that you can use the customer data from your email campaigns to streamline the experience for your website users.

By consolidating email and website data, seeing customer profiles becomes simple and mess free. Also, Leadboxer makes identifying your leads and extricating data about their needs becomes far easier by registering and monitoring the IP addresses and email domains of every beneficiary.

Best Features

Here is what we love about Leadboxer:

• Focused on Email Tracking: If you want a tool to just track your emails, Leadboxer is a great choice. It won’t waste your time having you navigate through multiple features like other email marketing tools.
• Best for Startups: It’s difficult for startups to understand and manage multiple complex KPIs. Leadboxer keeps it simple with only the metrics that matter.
• Identity Old Leads: Since customers on Leadboxer are thoroughly tracked, identifying the past behavior of your leads becomes simpler.
• Website Integration: Identity which leads are from your website and evaluate your website performance with Leadboxer.

Pricing

Leadboxer doesn’t have a free arrangement. After the free preliminary, you can choose any of these paid plans:

• Basic: $216/month with unlimited leads and email tracking, technical support, standard integrations, etc
• Premium: $548.31/month with cross-domain tracking, custom dashboards, premium integrations, etc.

Pros

• Simple and user-friendly features
• Seamless website lead recognition
• Heavy user behavior tracking
• Focused only on important KPIs

Cons

• Limited features

9. Mailbutler: Easiest Email Tracking Software To Use

If you want a comprehensive email following software but don’t wish to go through the expectation to learn and adapt of getting accustomed to using it, Mailbutler is a decent decision. This instrument integrates seamlessly into the email client, right with your inbox. So, it will be more similar to an additional extension to your letter drop, and you want not figure out how to use another software.

Besides its seamless joining with each significant email client, Mailbutler also offers various helpful insights through notifications and detailed dashboards. These incorporate the times a beneficiary opened a specific mail, the hole between every one of those openings, answer timing, and so on.

Best Features

Here is what we love about Mailbutler:

• Scheduling Emails: In case you wish to send an email at a specific time of the day, Mailbutler will help you schedule it in advance.
• Real-time Updates: Mailbutler will give you real-time notifications as and when your recipients open your emails.
• Custom Signatures: Using Mailbutler, you can add custom signatures to your emails to give them a more authentic look.
• Tracking of Files and Email Links: You can easily identify prospective customers, thanks to Mailbutler’s advanced file and email link tracking feature. This feature will provide you with details on how many times the recipient clicked on the link, and when.

Pricing

Maibutler offers the following three plans:

Essential:

• Free
• Unlimited emails accounts
• Undo send option
• Attachment reminders

Professional:

• $8.81 per month
• Message templates
• Follow-up reminders
• Scheduling mails

Business:

• $33.18 per month
• Analytics
• Tracking details
• Custom signatures

Pros

• Branding capabilities via signature and company logo
• Scheduling and snooze features
• Easy to use
• Helpful notes
• Regular updates by the developers

Cons

• Might slow down Apple Mail

10. GetNotify: Best Free Email Tracking Software

Say you’re a small business proprietor and can’t bear the cost of a paid software. In that case, GetNotify, the best anonymous email following software besides Yesware will be a decent choice for you. The way that GetNotify is absolutely free doesn’t translate to it having sub-standard features.

You will get a detailed receipt containing various data, such as the beneficiary’s area, gadget, season of opening the mail, and so forth. While this software may not be as comprehensive as some of the paid premium email following tools out there, it’s definitely the best one that you can get free of charge.

Best Features

Here is what we love about GetNotify:

• Easy to Use: All you have to do is add “.getnotify.com” after the recipients’ email addresses.
• Recipient Details: GetNotify will provide you with various information on the recipients, such as their IP address, location, browser, device, and OS.
• Email Tracking: The email tracking features available in this software include email read duration tracking and link tracking. However, you’ll have to shell out a small amount to be able to enjoy the email read duration tracking feature.
• Instant Notifications: You will receive instant notifications every time a prospective customer opens your email.

Pricing

Albeit the software is available free of charge, you can make a small gift to open an additional several features for a very long time.

Free:

• Email delivery confirmation
• You can use your own image to track
• Email content backup
• Email read tracking

Small Donation:

• SMS email read notifications sent to your cell phone
• Email read duration tracking
• Track more emails

Pros

• Cost-effective
• Real-time notifications
• Availability of recipient data
• Easy to use

Cons

• The user interface is a little outdated and may look jarring

What is Email Tracking?

The period of digital advertising has seen email develop as an incredible asset for businesses to contact possible clients. Companies that carry out comprehensive and all around arranged email promoting campaigns appreciate significant development in sales.

However, it takes more than just sending out emails for the mission to be successful. A decent email advertising strategy involves watching out for the mission’s presentation and making adjustments as needs be. This is where email following comes into play.

Email following browser extensions add various trackers to the emails you send, equipped for furnishing you with significant data. For instance, you can follow what number recipients opened a specific mail and tapped on the source of inspiration (CTA).

How Can Email Tracking Help My Marketing Campaigns?

Email following has turned into an essential component of email advertising strategies. Digital promoting experts enthusiastically recommend using a solid email following apparatus to follow how well your emails are faring.

For instance, you can send out three different emails to three different crowd groups. You can then use an email following apparatus to check which gathering showed the highest conversion rate. This will help you identify the best methodology, as per which you might shape your strategy.

Here are some of the things that you can follow email following tools:

1. Open Rates

One of the most basic uses of email following is to monitor how much of the time the recipients open the emails you send. In case someone opens your emails on different occasions, they are reasonable an interested customer. It will be smart to contact them with another email while you are still at the forefront of their thoughts. Additionally, open rates also give insights into what part of your crowd is more prone to open the emails you send, and thereby run your mission more effectively.

2. Click Rates

An email showcasing instrument can also give you data on whether a beneficiary has tapped on any links or attachments in the email you sent. This way, you can note when someone opens your email but does not faithfully see through to open a connection that you have remembered for it.

You can then focus on these customers and circle back to them using new emails. In case someone simply neglected to respond or visit your website using the given connection, an update can be of incredible help. This is an extremely successful way to change over likely buyers into your customers.

3. Unsubscribes And Spam

As a business proprietor, you’ll always need to become the quantity of your email showcasing effort subscribers. In case individuals start unsubscribing, you should address the issue right away.

With an email tracker, you can get notifications when recipients unsubscribe to your emails, or worse, mark them as spam. This will help you identify emails that the readers view as irritating, and supplant them with better emails instead.

4. Email Bounces

You can follow skipped emails using an email tracker as well. Your emails might bob because of various reasons. It could be because the beneficiary’s address is invalid, their letter box is full, or they have obstructed you.

In such cases, you can eliminate them from your mailing list and work more productively. If your newsletter bounces simply because it is excessively lengthy, you can instead shorten and resend it.

5. Device Tracking

With an email tracker, you can follow the recipients’ devices as well. This not just helps to find out about the precise demographics of your customers but also flags down devices used for suspicious purposes. In case anybody is having a go at something against the law to hurt your business, you can follow their area precisely and make a move.

6. Headline Tracking

Your email headlines straightforwardly affect the readers. With a headline following apparatus, you can follow the presentation of emails with different headlines. Likewise, you might make necessary adjustments in case a particular headline seems to perform ineffectively.

In any business, it is critical to work as productively as possible, using time to the fullest. With an email following device, you can rapidly identify individuals who are more liable to purchase your products and services. As needs be, you might focus your showcasing efforts on them rather than working indiscriminately to advance your business.

Is it safe to say that you are tracking down it extreme to oversee customer interactions and queries because there are such a large number of them? Attempt an email helpdesk software, also alluded to as an email tagging software.

How To Choose An Email Tracking Software? 7 Factors To Consider

Choosing the right email it is critical to follow software for your business. All things considered, each software has its pros and cons, and you’d need to gauge your options mindfully prior to settling on a decision. Here are a couple of factors to consider while shopping around for the right software:

1. Look For A Software That Offers Tracking Statistics

Try not to just receive an email following software that provides you with data about the recipients who opened your email or visited your website. Observe one that also offers various following statistics based on information gathered over the long run.

For instance, statistics on how a specific part of your ideal interest group responds to different emails will help you personalize the emails for them. You might in fact see if emails sent at a specific time are more compelling than the rest.

2. Use A Software With Multiple Tracking Types

Email following tools can follow your emails in various ways. Attempt to pick a software that offers numerous following types for most extreme effectiveness. The more comprehensively you track your emails, the better you can tailor your strategy. While not all the email following tools offer each sort of following, open following and snap following are two must-have features.

As for the other following types, ensure that you are getting all that you really want as a part of your showcasing strategy. When choosing an email following software, also consider the following tools that you don’t need currently, but may possibly require from here on out.

3. Pricing

One scarcely needs to feature the significance of considering the cost of a software prior to purchasing it or subscribing to a superior version. Search for email following software with plans that you view as reasonable. You might even observe tools that are available liberated from cost.

However, such free software usually offers just limited features and has an exceptional arrangement available that you appreciate by settling up. Gauge your options based on how much they cost, whether they merit the cost, and how much you will spend.

4. Compatibility

Before you pick an email following software, ensure that it is viable with the email client you use. For instance, if you use Outlook to send emails, you must pick a following software that can coordinate with Outlook and track your emails.

This isn’t a significant issue nowadays as most of the well known email following tools are viable with all the significant email service providers. Still, check out the compatibility details before you pay for an email following software.

5. Contact Profiles

Some of the most developed email following tools also gather significant data from the profiles of the contacts to assemble various statistical information. This will give you helpful insights into your customers, permitting you to personalize the emails extraordinarily to make them more significant.

Depending on the security settings on their devices and what they choose to share, you could gather data on their social media handles, work environment, and so forth.

6. Privacy And Security

An email following software will approach the inbox of your email account. This can pose a significant security danger if you’re not sufficiently cautious. Prior to purchasing the software, go through their protection strategy to see if you notice something shady and check if they promise to not gather or use any sensitive data.

Also, make a point to check out the user reviews of the software and search for any complaints with respect to protection and security issues.

7. Your Current Email Marketing Software

You could as of now be using an email showcasing software to smoothly oversee and run your mission. You probably won’t even have to purchase an email following software if your ongoing showcasing solution as of now includes following capabilities.

However, do take note of that the email following features on most email advertising platforms aren’t as comprehensive as software fabricated specifically to follow. So, you may be better off purchasing a decent email following software, unless, of course, your promoting software as of now covers every one of your needs impeccably.

Conclusion: What Is The Best Email Tracking Software?

Every one of the email following apparatus referenced in our list has the ability to transform your business to improve things, but surely, you’re here for just one! Also, amidst so numerous options, it’s not out of the question for you to be confused, which is the reason we’re here to recommend you our #1 pick — Right Inbox. Features like instant alerts, ideal reminders, cost-powerful plans, detailed insights, and a demonstrated history make Right Inbox stand out head and shoulders over its peers.